Armaan Malik captures some fun moments with his childhood friend with Snap’s Time Capsule Lens
Bollywood heartthrob Armaan Malik has found a rather unique way to keep in touch with his loved ones. While these unpresented times has made us all go virtual, Armaan Mallik was seen putting an exciting spin to this as he connects with his childhood friend Krish and takes a trip into the future.
Armaan, who has known his bestie Krish since childhood, used his time off to quickly catch up with his friend and create a fun memory. While sharing about his experience, Armaan said, “Krish and I go way back; we became friends when we were both in the fourth grade. There are friends, there is family, and there are friends that become family; Krish is that friend for me. Even if we don’t stay in touch with each other owing to our busy schedules, we always pick up from where we left off and it’s as easy as it always has been. That’s what true friendship is all about. And, while we can’t be together at the moment, I tried Snap’s Time Capsule Lens to capture some fun moments with him!”
While it has been a testing period for the world, it is now more crucial to be in touch with our loved ones, but why not make it fun and visit some places around the world when you can easily hop on a time capsule. The Friendship Time Capsule combines all three of these things; by allowing Snapchatters to share silly images of them and a friend in outlandish locations and at different ages, the camera company hopes to bridge the gap for those that have lost touch.
Snap Inc. released its second global Friendship study, interviewing 30,000 people across sixteen countries and interviewing global experts, to explore how the COVID-19 pandemic and global issues have impacted friendship. In India, covid has further accelerated the importance of digital connections with nearly 91% saying that they have helped friends maintain their relationship, regardless of age. This is much higher as compared to the global average. Nearly four out of five of friends, 87% say they relied on digital communication to stay connected through the lockdown in India. For 76% of the ones surveyed, those conversations have been deeper, rather than focusing on surface-level topics. In response to findings from the report, Snapchat launched The Friendship Time Capsule, a fun new feature that allows friends that can’t be together in person, to create new shared memories through AR on Snapchat.