Hershey’s e-Gift Voucher, a perfect solution for contactless gifting
During this festive season Hershey India is offering a perfect solution for contactless gifting in the new normal, we have launched – the Hershey’s e-Gift Voucher, a first in the FMCG industry, in collaboration with one of India’s’ largest instant digital gifting tech player- GyFTR and online grocery giant Grofers. The card makes contactless gifting easier perfect for this festive season and is an innovation in digital commerce.
The gifting pack contains wide range of premium chocolates such as; Hershey’s Exotic Dark available in 90g, 135g and 192g, Hershey’s Kisses available in 123g, and tin packs of 266 gm each. While the E-Voucher is available in denominations of Rs 500 and Rs1000. The voucher discount can only be availed on Hershey products listed on Grofers.
Commenting on the launch, Hershey India Managing Director, Herjit Bhalla said “Hershey India has always believed in being innovative through our offerings for the consumers. In the #newnormal, the launch of the Hershey’s e-Gift Voucher offers a perfect solution for contactless gifting, so our consumers can gift the deliciousness of Hershey’s products to their loved ones despite being apart. We are happy to be collaborating with ‘one of India’s’ leading instant digital gifting tech players – GyFTR and online grocery giant Grofers for this initiative. It is a new era of Digi-commerce, and we are happy to be offering our consumers with a choice of safely sharing happiness with their loved ones during the festive season.”