MX Player’s Shiksha Mandal, Dharavi Bank, and Roohaniyat S2 feature in COTT’s Top 10 of ’22 !
#MXPlayer has once again cemented its position as a leader amongst #OTT platforms in India taking a commanding lead in the ‘Top 10 OTT shows of 2022 list across India’ by Chrome OTT (COTT), with the most number of shows compared to others in the list. Three of its shows – #ShikshaMandal, #DharaviBank, and #RoohaniyatSeason2 – are on the list. MX Player’s webseries have consistently seen success and it has outshone others such as Prime Video, Netflix, Disney+Hotstar, and Zee5, to be the leader in the Indian OTT space. Shiksha Mandal, MX Player’s Original crime thriller series, achieved the No. 2 spot with 39.10 million views, while Suniel Shetty’s highly-acclaimed OTT debut Dharavi Bank secured No. 4 with 33.04 million views. Roohaniyat Season 2 was positioned at spot No.9 with 25.95 million views. This achievement is a testament to its unwavering commitment to delivering high-quality and engaging entertainment to its audiences.
While MX Player has successfully managed to secure three spots on the list, Disney+Hotstar’s Criminal Justice: Adhura Sach was No.1 and House of Dragons securing the No.3 spot with 70.36 million and 37.71 million views, respectively. Maharani Season 2 from SonyLiv has secured the No.5 spot with 32.65 million views, while Delhi Crime Season 2 from Netflix has claimed the No.6 spot with 31.51 million views. The No.7 and No.8 spots have been taken by Prime Video’s The Lord of the Rings: The Rings of Power and Zee5’s Duranga with 31.20 million and 28.98 million views, respectively. Finally, Netflix’s Jamtara Season 2 has secured the No.10 spot on the list with a reach of 25.75 million views.
Pankaj Krishna, Founder & CEO, Chrome Data Analytics & Media said, “Entertainment acts as a huge stabilizer for hope and despair during turbulent times. Entertainment builds movement, sometimes even collective consciousness surpassing strained realities and obscure tragedies. OTT platforms have certainly cracked the formula. The rising ‘chord-cutting phenomenon has further cemented a promising future with unprecedented numbers conceptualizing a winning formula for the times ahead.”
COTT is a platform that provides credible currency for measuring users’ metrics of various OTT platforms, has become increasingly important with the significant increase in the number of users and the amount of time they spend on these platforms.