To take the entertainment quotient higher Kapil Sharma to use AR-based characters in TKSS!

Comedian and multi-talented #KapilSharma and Snap Inc. have come together to introduce a new character “#Chedulal” on #TheKapilSharmaShow which is brought to life by innovative Augmented Reality (AR) technology. In a first-ever move for the Indian TV industry, the ‘Teeth’ Lens has been exclusively adapted for the popular comedy-reality show to create a fun, toothy character- “Chedulal”.

Kapil Sharma, popular Indian comedian, reality show host, and producer adds, “I am excited at the opportunity to join hands with Snapchat and introduce Chedulal to our audience. I have been a Snapchat user and enjoyed the innovative and unique AR-lens experience it offers. The fun element of the app and the lens easily hooked me, so I thought there was no better platform than my show to demonstrate it’s entertainment quotient to my guests, audience and Snap users. I am sure that this is the first of many AR characters that I will be introducing on The Kapil Sharma Show to entertain viewers.”

AR continues to revolutionise how people communicate, are entertained, learn and experience the world.