ZEEL’s MindWars completes its first year with 7,000 school and onboards 1,400 schools during the lockdown
Mind Wars, a multi-platform knowledge program promoted by Zee Entertainment Enterprises Ltd. received a gratifying response from all across the country with a phenomenal participation of 7,000+ schools’ within its first year, making it one of the largest school outreach programs in the Country. Additionally, the program onboard students from 1,400 schools during the lockdown period, riding on its digital presence on Zee5 and on social media.
Mind Wars rolled out a slew of initiatives since the outbreak of the COVID-19 to increase alertness among its users, especially children and parents. The Quiz Challenge by the platform aims to increase awareness about the Corona outbreak and benefit those who are fighting boredom in the prevailing lockdown situation and enable the students to continue with their learning. There are a series of questions designed to help students understand this pandemic and how to protect themselves and prepare for it, aptly serving the dual purpose of-stay informed and staying safe!
Umesh Kr Bansal, Sr. Vice President, Zee Entertainment Enterprises Limited, commented, “Mind Wars as an initiative is close to our heart as it addresses the ever-growing space of digital kid’s education intriguingly. As we complete one year, we are delighted to cross a remarkable milestone and the overwhelming responses received across India.” Adding further Mr. Bansal said, “The COVID- 19 quiz is an initiative that aims to offer and uphold an optimistic frame of mind during this time while keeping them educated and informed. Our constant endeavour is to explore more ways to encourage students across the country to participate in this engaging game, and transform the way education is consumed”.
Mind Wars is a first-of-its-kind knowledge acceleration programme aiming to make India smarter. The brainchild of Zee Entertainment Enterprises Ltd. (ZEEL), the nation’s largest media house, Mind Wars is a unique platform where students from Classes 6th to 10th can test their knowledge against their peers on carefully curated, age-appropriate content that is a mix of School Curriculum, General Knowledge and Current Affairs.
Redefining the game genre in India the intellectual property of Mind wars on the Zee5 app offers hands-on practice on the game while preparing students for various other competitive exams, and also keeping them updated with the latest current affairs.